Wednesday, April 22, 2009

Your Piece of the Pie

Is it slow for you right now? If so, locating other avenues for revenue (within the field of photography, of course!) may be your next best solution.

Here in Washington, the area is buzzing with the notion that President Obama is making healthcare a major priority. Why? Well, it's not really because those folks want healthcare in this manner, but rather, because of all the opportunities that that new idea will bring to them. Healthcare automation, management, consultants, and so on. The list really does go on and on.

What does this mean for you?

(Continued after the Jump)

If there are healthcare providers in the area, this could mean more assignment work for you, and positioning yourself with those providers could mean near future work.

Today, is, of course, Earth Day, and just for the fun of it, we've "greened" the blog. But, could you position yourself to serve the "greening community"?

What about pursuing companies that are involved in the electric vehicles that are ramping up to be built? Parts suppliers? The conversion of gas stations to begin offering electric or hydrogen services?

Are there recyclers in your area that are growing their businesses, looking for new (or refreshed) marketing materials? Do they even know they need it?

On the flipside, if you are working with clients in the defense industry, you might want to revisit your diversification plans, since the President has also indicated a plan to scale those expenses back, and just yeserday the President instructed his cabinet to slash $100 million from their budgets, so if you are earning revenue from those avenues, that's a bit of a potential problem too.

There are plenty of avenues for revenue aside from the ones familiar to you. The key is to be thinking several steps ahead, and as trends change, you want to be on the front end of those changes and prepared for them.

Please post your comments by clicking the link below. If you've got questions, please pose them in our Photo Business Forum Flickr Group Discussion Threads.


markstahlphoto said...

The best thing about health care for my business is that I won't have to pay for it out of pocket anymore.

Fotografi said...

It is always wise stay creative about your business. In this times it is better to think twice about what we are doing as photographers, it is not easy to continue to to work without thinking too mutch about the future.
Opportunities, not opportunism is what all (photographers) are we looking for.

Mark Nelson said...

Some are fooled into thinking that government owned health care means no "out of pocket" expense, but the fact is, One does not get more out of government than is put into it.
You will pay, and the rationed health care received for the money spent will be a huge waste of taxpayer dollars.
Government wastefullness has bankrupt Social Security and Medicare, and Medicaide was also mis-managed. This is our biggest clue as to how government managed health care will be done.

gene x hwang / orange photography said...

Hey John, here in the San Francisco Bay Area, we just got our Green Business designation and are the first photography studio to do so - it's been a boon to our business since a lot of corporations are required to use green vendors and we are also a minority-owned small business so it's a lot of check boxes they can take care of when they hire us. We're actually hosting a party for industry folks this Friday as well so anyone in the area is welcome to stop by - just email me directly or look at our blog for details

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